Web Design Cheltenham: Strategic Websites for Growing Businesses

Cheltenham has no shortage of web design providers. From freelancers to national agencies operating remotely, businesses have a wide choice. The real question, however, is not who can build a website. It is who can build one that works. At... Read More

Competitor Analysis in Branding: How to Position Your Brand for Competitive Advantage

Recently, we explored competitor analysis through an SEO lens — examining what to measure, what to ignore, and how to avoid being distracted by vanity metrics. That article focused on digital visibility and performance. But search visibility is only one... Read More

Competitor Analysis for SEO: What to Measure (and What to Ignore)

Competitor analysis is one of the most misunderstood parts of SEO. Too often, it is reduced to a list of keywords to copy or links to chase. While that approach may have worked in the past, it is far less... Read More

Why Location-Specific SEO Still Matters (and How to Do It Well)

Search behaviour has always been tied to place. Whether someone is looking for a café nearby, a solicitor in their town, or ideas for a day trip to the Cotswolds, location remains one of the strongest signals of intent. In... Read More

SEO Strategy in 2026: From Rankings to Real Visibility Across Google, AI Search and Local Results

SEO strategy has changed more in the last three years than it did in the decade before. While rankings still matter, they no longer tell the full story. Visibility today is shaped by a far broader ecosystem — one that... Read More

SEO in 2026: What Actually Works for WordPress, Technical SEO and Local Visibility

In July last year, I wrote about the rise of conversational search and the growing influence of AI on SEO. Six months on, those ideas are no longer theoretical. As we move into 2026, AI-led search experiences — summaries, conversational... Read More

New Chapter, New Address: Montpellier Creative and Montpellier PR Move to Lauriston House — Welcome to our new home.

After 30 years at Glendale House, Montpellier Creative and Montpellier PR have moved — though not far. We’re now based just a minute’s walk away at Lauriston House, an elegant Regency building in the heart of the Montpellier district of... Read More

The Principle of Design Balance: Crafting Harmony in Visual Communication

In visual design, balance is not merely a concept but a fundamental principle that governs the effectiveness and aesthetic appeal of any creative work. Whether it’s a minimalist business card, an elaborate website, or a dynamic advertising campaign, the principle... Read More

SEO Meets AI: Montcast on the Future of Digital Visibility

Welcome to The Deep Dive, your shortcut to getting properly informed, cutting through all the noise to give you the insights that actually matter. Today, we’re exploring a digital world that’s changing faster than ever. If you’re navigating the online... Read More

AI SEO Strategies for 2026: How to Win in a World of Conversational Search

SEO in the Age of AI: Why Competitor Analysis Is Your New Superpower The digital landscape isn’t just changing—it’s accelerating. Search behaviour in 2025 shifted dramatically, and as we move into 2026, those changes are going to deepen. If you’ve... Read More